Property × Strategic Concierge
You already manage the buildings. Let’s build the business behind them.
Strategic Concierge helps founder-led lettings, managing agent and surveying businesses build the digital capability they need next, without making the founder the integration layer.
We take the initial Foundation from plan to launch-ready within four weeks, then put it to work and improve it from evidence across three months.
Make the business work as hard as the agent.
Built for founder-led property businesses
Your instruction list grew.
So did the number of hats.
Founders of independent lettings, managing agent and surveying businesses rarely spend their time doing only property work.
You’re winning instructions. Handling enquiries. Dealing with arrears. Writing listings. Updating the website. Thinking about portals. Choosing software. Managing the CRM. Looking at data. Trying to work out which instructions are actually worth the effort.
The problem isn’t that you need another collection of tools.
You need the capabilities around you to work properly.
Stay founder-led. Stop being founder-dependent.
See how managed capability worksStart with Foundation
Your website isn’t the product.
It’s the foundation.
A better property website matters. But the real opportunity is what the business can do once the right foundation is underneath it.
Foundation brings together the positioning, journeys, systems and measurement we need before we start trying to grow them.
01
Positioning
Make it immediately clear which landlords, vendors or leaseholders you act for, what you understand and why they should choose you.
02
Website
Create a digital presence that reflects the quality of the service you already deliver.
03
Landlord + tenant journeys
Build deliberate routes for the two audiences every property business needs to serve, and the relationship between them.
04
Visibility
Establish the search, SEO and emerging AI-discovery foundations around your areas, property types and expertise.
05
Content
Turn what the founder already knows about local markets into useful, discoverable material rather than another content treadmill.
06
Data + systems
Connect analytics, CRM and portal information so the business can start learning from what people actually do.
Foundation isn’t a website package.
It’s the work required to give the business a digital foundation we can actually build on.
Launch-ready within four weeks. Used, tested and improved across three months.
You bring the commercial context, relevant access and timely decisions. We hold the work together and do the heavy lifting.
Foundation · 3 months£2,500 totalOne complete three-month Foundation programme, paid £1,000 in Month 1, £750 in Month 2 and £750 in Month 3.
Explore FoundationThe Concierge Framework
Start with Foundation.
Grow together from there.
Phases: Foundation → Graduation → Post-GraduationDelivery activities: Build → Iterate → Optimise → Embed → Grow
Foundation
3 months
£2,500 total
One complete three-month Foundation programme, paid £1,000 in Month 1, £750 in Month 2 and £750 in Month 3.
01
Build
Take the initial Foundation from plan to launch-ready within four weeks, establishing positioning, journeys, measurement and the initial system.
Month 1
02
Iterate
Once the new foundation is live, observe what landlords, vendors and tenants actually do and improve it accordingly.
Month 2
03
Optimise
Use the evidence gathered since launch to improve the Foundation and establish what deserves to happen next.
Month 3
Graduation
From month 4
Flagship
Fixed 6-month commitment · Months 4–9
Embed
£999 a month
Concierge
Fixed 12-month commitment · Months 4–15
Embed, then Grow
£999 a month
04
Embed
Make the capabilities proven in Foundation part of how the business operates.
Months 4–9
Flagship and Concierge
05
Grow
Develop visibility, content, conversion and other capabilities around what the evidence tells us.
Months 10–15
Concierge only
Post-Graduation
After your programme
Rolling monthly
Managed Capability
Ongoing managed capability, continuous improvement and strategic support.
Ongoing
More capability. Same agent.
Explore the Concierge FrameworkA different model
Build capability.
Not dependency.
Property founders already know the problem with fragmented suppliers.
One company owns the website. Someone else understands the portals. Another tool contains the content. The CRM sits somewhere else. Analytics produces another dashboard.
And the founder is left joining everything together.
Strategic Concierge is designed differently.
Your data, accumulated learning, documentation and transferable infrastructure stay with the business wherever technically and contractually possible.
Technology provides the leverage. Your Concierge provides the judgement.
Questions
Questions, answered
Which property businesses is this for?
Founder-led property professional services businesses where the founder still carries the commercial load.
Do you replace our property software?
No. We start from the tools already in use and change only what genuinely helps.
How is Foundation paid?
Foundation costs £2,500 total: £1,000 in Month 1, £750 in Month 2 and £750 in Month 3. The higher first payment reflects the front-loaded work required to take the initial Foundation to launch-ready.
Who owns what’s built?
Your data, accumulated learning, documentation and transferable infrastructure stay with the business wherever technically and contractually possible.
Build what’s next
You’re already good at property.
Let’s build the business around it.
We’ll start by understanding where the business is today, what is getting in the founder’s way and which capability would make the biggest difference next.
Founder-led.Built to become yours.